Thursday 15 December 2011

Informality

Informality 

Something I noticed regarding all electro pop artists is the high level of informality and colloquialism when presenting themselves. Just like rap and hip hop are associated with caps and hoods, Electropop is associated with scruffy five o clock shadows and crinkled clothes. Which I believe is to reflect the party lifestyle of an electropop artist.

Initially, I thought I may try and reflect the drake very calm and sophisticated look as here stares severely into the camera. With the autumn trees in the background being blurred out. I wished to make my jacket/blazer engulfed in disco lights or even images of  the night of the party. However with further analysis and just noticing that electropop artists are not this level of sophistication on album artwork despite me wearing a suit for my music video. Drake is a R&B artist, and despite not having any influence on my own genre. The detailed analysis of the electropop genre taught me that at one point electropop was dead and was resurrected in an age where genre boundaries were merged. One of the main things that really draw barriers between electropop and other genres is the colours they use for their fonts and just general album artwork. Such as the colloquialism, with this being said I have scrapped my initial idea to wear very formal clothes and if so, make it very "casual" in the sense that my tie will not be tightly done. 
Seen in this David Guetta album One Love. We can note the level of informality and colloquialism by the fact he is not shaven, he is wearing a casual t-shirt and the ever popular sunglasses make an appearance. Point being, the pictures due to be taken will be very informal and I myself personally believe people should make an effort for their own album artwork. However the genre electopop does not agree so I will be very casual. On another note, we can see the font colour a hot pink style colour which is typically associated with electropop. Despite the possible connotations of feminism, the audience will automatically relate it to strobe lights and discos. This wil account for the bright colours used in my digipak front cover. 

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